April 30 - May 1, 2018   •   Toronto

Speakers

Christian Bourque

Executive Vice President & Partner, Leger Marketing

Executive Vice-President at Leger, Christian Bourque has more than 20 years of experience in public opinion and market research. As a spokesperson for the company, Bourque is a political commentator for the CBC and consumer trends columnist on Radio-Canada.He still teaches research methodology at Université de Montréal.

Bourque has worked on...Click here for more

Speaking at: Cracking the Quebec code

Jake Bronstein

Head of Commerce Sprints, Buzzfeed Canada

Jake Bronstein is a marketer, product designer and business builder. He turned a $2,000 investment into $57 millions in sales with Buckyballs, launched the first $1 million fashion project on Kickstarter, and currently heads the Commerce Sprints unit at BuzzFeed.

Speaking at: How to hack your product development process

Wes Brown

VP, Brand Marketing Retail, Loblaw Companies Limited

Approaching 15 years at Loblaw Companies Limited, Wes Brown has had an exciting career spanning everything from financial services, merchandising, and control brand. While much of his career has been spent in a variety of progressive marketing roles, his current responsibilities have him leading the market division on all retail...Click here for more

Speaking at: 30 Minutes with a retailer: Loblaws; Lunch-and-learn roundtables

Sarah Callaghan

Hair Care Category Marketing Lead, Unilever Canada

Speaking at: Keynote: Embracing start-up culture: How Unilever broke the product development cycle

Adrienne Cardy

Director, The Explorer Group

Adrienne Cardy is a director at Explorer Research and leads the innovation and new product development practice area for the company. Cardy has more than nine years of experience and has spent time on both the supplier and client side of research.

Prior to joining Explorer, she held...Click here for more

Speaking at: Lunch-and- learn roundtables

Tiffany Carver

Integrated shopper marketing solutions, director, General Mills Canada

“I get to choose the toy that goes in the cereal box!!!” That’s how Tiffany Carver described her role to friends and family when she first started her career with General Mills in 1999. Today, Carver leads General Mills’ integrated shopper solutions team, pioneering the idea of “partnership for change”...Click here for more

Speaking at: Lunch-and-learn roundtables; From cereal to socks: Why General Mills dips its toes in fashion

Sean Claessen

EVP, strategy and innovation, Bond Brand Loyalty

When solves for X, he always asks why. Through relentless curiosity, he has coalesced creativity and analytics, evolving the traditional strategy role to mesh finances and data to visual acumen and design thinking.

After years of living in Ad Land, Sean Claessen wanted to give clients results, not just a string...Click here for more

Speaking at: The changing face of loyalty: Key findings from Bond's The Loyalty Report 2018; Lunch-and-learn roundtables

Stefano Faita

Chef, Entrepreneur

Born and raised in Montreal’s Little Italy, Stefano Faita learned to cook at a very young age alongside his mother and grandmothers. Cooking was never an obligation or hobby, but a way of life. Everything happened in the kitchen or sitting at the table.

Faita’s cooking adventure began...Click here for more

Speaking at: The stopping power of design

John Fanous

Enterprise Client Development, Google

John Fanous joined Google about two-and-a-half years ago, and helps lead its partnerships with retailers here in Canada. He's been working with national retailers, major brands, and agencies, for the last decade, focusing on how to make meaningful digital connections with shoppers that translate into omni-channel sales. Fanous is a...Click here for more

Speaking at: From e-commerce to s-commerce: the new way of buying

Sam Galanis

Industry Manager of Retail and Restaurants, Facebook Canada

As industry manager of retail and restaurant for Facebook Canada, Sam Galanis spends the majority of his time proving out the offline impact of the Facebook suite of products and services, and consulting businesses on their overall efforts towards digital transformation. Galanis also sits on the Canadian leadership team within...Click here for more

Speaking at: From e-commerce to s-commerce: the new way of buying

Aslam Ghori

VP, Marketing Effectiveness, Nielsen

Aslam Ghori leads the Nielsen Marketing effectiveness practice area in Canada. In his current role, he is responsible for all client engagement teams, with a focus on tailoring analytic solutions designed to help our clients unlock growth and profitability.

Ghori has been with Nielsen for over a decade, holding senior leadership...Click here for more

Speaking at: Quantifying the new path to purchase: Crafting an ROI structure for an evolving shopper marketing world

Jesse Gilbert

Director of Strategy and Innovation, TracyLocke Canada

As TracyLocke’s director of strategy and innovation, Jesse Gilbert helps quarterback the agency’s retail technology, e-commerce, and shopper analytics offers. He works closely with clients, creative teams, other agency partners, and technology providers to secure relevance throughout consumers’ buying journey.

With a background in brand strategy and digital...Click here for more

Speaking at: Shopper marketing in the age of personalized experiences

Phillip Haid

Co-Founder and CEO, Public

Phillip Haid co-founded Public in 2008 to disrupt the way companies think about doing “good”. Driven by a passion to prove that social impact is a key business driver to achieve profit with purpose, he set out to build a hybrid company – part consultancy/part creative agency– designing social purpose...Click here for more

Speaking at: Lunch-and- learn roundtables; Brand activism: How to navigate the current political and cultural landscape to engage (not turn off) consumers

Robert Jones

VP, Research & Insights, Media iQ

Robert Jones is VP, Research and Insights at Media iQ, a marketing intelligence company that combines human insight with artificial intelligence to help advertisers analyze data, deliver media, and solve business challenges.

For the past ten years, Robert has educated marketers throughout the industry on digital and programmatic concepts and worked...Click here for more

Speaking at: Media iQ presents: an exclusive MiQ unlocked session

Robert Koss

Director, Consumer Promotions, Longo's

Recognizing the potential for the organization and personal growth, Robert Koss joined Longo’s in 1987. He became a member of the inaugural category management team, responsible for 30 categories in 1996. In this role he focused his energies on product optimization and was able to establish ‘signature’ categories and transforming...Click here for more

Speaking at: 30 Minutes with a retailer: Longo's

William Labelle

Strategist, Design, LG2

William Labelle’s job as a strategist assigned to Lg2’s design team is to help brands grow by creating relevant, profitable brands and brand experiences, grounded in rock-solid strategic foundations. Labelle uses his natural curiosity about the world to uncover insights that can be leveraged in meaningful ways and that further...Click here for more

Speaking at: The stopping power of design

Patrick Lavallee

Operation Marketing Manager, Sports Experts

Patrick Lavallée is the omni-channel and content marketing lead for the Franchise Division of FGL Sports, part of the Canadian Tire family of companies. With his team, he manages all marketing channels for the Sports Experts, Atmosphere and Trio hockey brands (Hockey Experts, Rousseau Sports, L’Entrepot du Hockey).The FGL Franchise...Click here for more

Speaking at: Getting the most bang for your digital buck in-store

Marina Laven

Research Management Director, Sklar Wilton & Associates

Marina Laven, PhD, is a research management director at Sklar Wilton & Associates. She was a university professor for several years and later joined marketing research firms as a statistician. She has a particular strength and interest in solving tough retail and marketing challenges through the application of advanced statistics...Click here for more

Speaking at: Lunch-and- learn roundtables

Olivia Lorrimer

Director of Decision Sciences, Bond Brand Loyalty

Speaking at: The changing face of loyalty: Key findings from Bond's The Loyalty Report 2018

Andrea MacDonald

Sales Leader, Twitter Canada

Andrea MacDonald is a sales lead at Twitter Canada, overseeing half of the sales group with a focus and expertise in the Retail, CPG, Auto, Tech and Dining, verticals. Prior to joining Twitter in 2016, MacDonald was general manager of digital at Vista Radio, a role in which she oversaw...Click here for more

Speaking at: Lunch-and-learn roundtables; From e-commerce to s-commerce: the new way of buying

Don Mayo

Managing Partner, Global, IMI International

IMI International operates seven offices across Europe, Asia, Australia and North America. With its head office in Canada, IMI currently works in over 45 countries across 100+ categories helping clients, retailers and agencies achieve their objectives. IMI’s Core Purpose is INSIGHT.DRIVING.PROFIT – what is the insight (singular) that will achieve...Click here for more

Speaking at: Keynote: IMI's strategy to increase your marketing budget by more than 40%; Lunch-and- learn roundtables

Colin Milner

CEO, International Council on Active Aging

Colin Milner is CEO of the International Council on Active Aging and founder of the active-aging industry in North America. Milner is also a leading authority on the health and well-being of the older adult, and has been recognized by the World Economic Forum as one of "the most innovative...Click here for more

Speaking at: Lunch-and- learn roundtables; Meeting the shopper needs of an aging demo

Mike Moussallem

Partner, Explorer Research

Mike Moussallem is a partner at Explorer Research and leads the Canadian arm of the business. Moussallem has held positions at TNS, Kraft, PepsiCo, and Nielsen. Prior to joining Explorer, He led the Retail and Shopper Insights practice and team for TNS in Canada. Before TNS, Moussallem also led the...Click here for more

Speaking at: Optimizing packaging for an online/offline world

Peter Nashed

National Retail Innovation Lead, DELOITTE

Peter Nashed is a leader in Deloitte’s Retail Transformation Practice, specializing in omni-channel, customer experience and business integration.

With 20 years in retail and customer experience, Nashed has extensive client-side and consulting experience in grocery, hard goods, apparel, specialty, and consumer packaged goods. He brings a global perspective from his transformational...Click here for more

Speaking at: The techy future of retail

Daryl Porter

VP, Omni-Channel and Online Grocery, Walmart Canada Corp.

Porter joined Walmart Canada in 1995 and has been a student of retail ever since, holding a variety of store level roles as he grew his career. In 2003, he was promoted to store manager and ran a number of stores across Ontario and played a pivotal role in the...Click here for more

Speaking at: Keynote: How Walmart is building out its omnichannel strategy

Susan Salib

Software Client Lead, IBM

Susan Salib, software client lead at IBM, graduated from The University of Waterloo with a Law and Business degree not thinking she would work in the tech space. A couple of eye-opening placements later, Salib is leading the Canadian technology space forward as a Watson and Internet of Things Specialist....Click here for more

Speaking at: Keynote: What does AI mean for retail?

Milind Shirke

Managing Director, Ethos Communications Inc.

Milind Shirke is an international marketing professional, entrepreneur, and a multicultural marketing expert. He has more than 14 years of experience, building brands and market share – all of which are focused on connecting and winning over ethnic communities across Canada.

Shirke has been recognized by for his efforts in promoting...Click here for more

Speaking at: Lunch-and-learn roundtables

Dominic Smith

Writer and editor, Idea Couture

As a writer and editor for Idea Couture, Dominic Smith uses elements of storytelling to disrupt clients’ thinking in order to open them up to the opportunities that are emerging in an ever-changing marketplace.

With a background in sales and writing, Smith has worked with C-suite executives of small, medium, and...Click here for more

Speaking at: Mythbusting: Getting ahead of the Gen-Z shopper

Anne Stephenson

Partner, Explorer Research

Anne Stephenson is a founding Partner at Explorer Research a Chicago and Toronto based behavioral insight company that helps clients develop and launch winning retail strategies grounded in shopper insight.

Explorer Research is an award-winning provider of integrated research and uses proven research methods, cutting-edge technologies and the latest academic knowledge...Click here for more

Speaking at: Testing in a virtual (reality) world

Sharon Vinderine

Founder, PTPA MEDIA

Sharon Vinderine is the founder of Parent Tested Parent Approved (PTPA), where more than 100,000 parents come on a monthly basis to make purchasing decisions for their family.

An inventor of a baby product, Vinderine started PTPA when looking for ways to promote one of her new invention. After submitting her...Click here for more

Speaking at: Regaining parent's trust in store (and beyond)

Martin Williams

VP of Strategy, Idea Couture

As VP of strategy at Idea Couture, Martin Williams leads all aspects of the firm’s strategy practice, including; managing the diverse practitioners that make up the strategy team, and shaping the products and processes that comprise the strategy practice.

 

Speaking at: Mythbusting: Getting ahead of the Gen-Z shopper

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