Speakers

Carman Allison

VP, Consumer Intelligence, NielsenIQ

Carman Allison serves as VP of Consumer Intelligence for NielsenIQ North America.  Carman has his finger on the pulse of the FMCG consumer landscape and is relied on by manufacturers and retailers to provide research solutions they need to make strategic business decisions. With 30 years of experience, he...Click here for more

Speaking at: Do as I say, not as I do: The tension of sustainability vs. online shopping

Santiago Arbelaez

Head of Integrated Media, IKEA Canada

Santiago’s career at IKEA spans over 20 years and has included many adventures in Marketing and Food. Since joining the Marketing team 12 years ago, Santiago has been driving digital marketing growth with leadership roles in web, social, and digital media. As the Head of Integrated Media, Santiago is a...Click here for more

Speaking at: Closing the lid on the cookie jar: What brand marketers need to know for the cookieless future

Nevine Baracat

CRM & Brand Lead, SAQ (Societe des alcools du Quebec)

With more than 15 years of CRM experience under her belt, Nevine has built and led the CRM department at SAQ since the launch of Inspire – their loyalty program. Her team is responsible for sending personalized 1:1 offers, content and emails to their members, based on customer data insights and...Click here for more

Speaking at: Beyond points: Innovations in loyalty

Wes Brown

Vice President, Brand Marketing, Loblaw

After almost 20 years at Loblaw Companies Limited, a career that has spanned varied and progressive roles in banking, merchandising, digital, communications, control brand, shopper marketing, and so much more, it’s been an incredible ride at Canada’s largest retailer! Wes’s current gig has him leading brand marketing as the chief...Click here for more

Speaking at: Inside the aisles with Loblaw’s Wes Brown

Sylvain Charlebois

Professor, Senior Director of Agri-food Analytics Lab, Dalhousie University

Dr. Sylvain Charlebois is a Professor in food distribution and policy in the Faculties of Management and Agriculture at Dalhousie University in Halifax. He is also the Senior Director of the Agri-food Analytics Lab, also located at Dalhousie University. He is also the former Dean of the Faculty of Management at Dalhousie...Click here for more

Speaking at: Discovery and disruption: The future of food shopping in Canada

Justin Dallaire

Associate Editor, Brunico Communications Ltd.

Speaking at: Beyond points: Innovations in loyalty

Jason Dubroy

Senior Vice President, Commerce and Experience, Mosaic

Jason Dubroy is one of Canada's most prominent omnichannel marketing experts. He is currently the SVP, Commerce & Experience at Mosaic North America, leading the integrated commerce, retail, and experience marketing teams in Canada.

He helped found the Shopper Marketing Forum in 2010, was its co-chair in 2011, and has...Click here for more

Speaking at: Learning from tomorrow: how to plan for post-COVID

Michael Embir

Marketing Director, Retail Canada, McCain Foods Ltd.

Mike Embir is an experienced marketer in the food and beverage industry with 17+ years’ experience with Tier 1 food and beverage consumer packaged goods companies. Mike has been with McCain Foods Canada for 7 years and is currently a Marketing Director leading the retail marketing team and overseeing the...Click here for more

Speaking at: The state of shopper marketing

Richard Fofana

VP, Strategy, UM Canada

Speaking at: Inside the SIA Awards jury room

Adrianne Gaffney Wotherspoon

Managing Partner, Chief Strategist, 6Degrees

Adrianne Gaffney Wotherspoon is a Managing Partner and Chief Strategist at 6Degrees, Canada’s largest shopper agency. She leads the agency’s insight-led approach to shopper programs that drive conversion for many of Canada’s best known brands. Throughout her career she has held account management, strategy and leadership roles at a few...Click here for more

Speaking at: What’s in your digital shopper marketing toolkit?

Nick Gibson

Consumer Intelligence Manager, NielsenIQ

Nick Gibson is passionate about using data to solve social impact challenges, including sustainability in FMCG. He has experience providing critical insights to help drive share and revenue for numerous manufacturers and some of our biggest retailers. Today, he is working with the Consumer Intelligence Team at NielsenIQ to help...Click here for more

Speaking at: Do as I say, not as I do: The tension of sustainability vs. online shopping

Georgie Haig

Global Product Lead for Indentity, MiQ

Georgie Haig is Global Product Lead for Identity at MiQ, leading the product strategy and vision for identity in an increasingly fragmented media landscape. This includes key future-looking areas for the business - cookieless strategy, first party data strategy and privacy - where she is passionate about leveraging emerging technologies...Click here for more

Speaking at: Closing the lid on the cookie jar: What brand marketers need to know for the cookieless future

Mark Harrison

President and CEO, The T1 Agency

Speaking at: Inside the SIA Awards jury room

Lori Hatcher

Head of Marketing, Truss Beverages

Speaking at: Inside the SIA Awards jury room

Cheryl Hill

Director of Digital Marketing, Skip The Dishes

Cheryl Hill is the Director of Digital Marketing at SkipTheDishes, Canada's leading and largest food delivery network. For over four years, Cheryl has led Skip's media buying and digital strategy across Search, CRM, Paid Media, SEO, and Social Media via data-driven insights that connect with Canadians. Prior to Skip, Cheryl...Click here for more

Speaking at: Closing the lid on the cookie jar: What brand marketers need to know for the cookieless future

Dan Howe

President, More Rewards, Pattison Food Group

Dan Howe is a diversified international marketing, loyalty and strategy executive with experience with Save-On-Foods, Yum Restaurants (Pizza Hut / KFC / Taco Bell), Campbell’s Soup Company, and Nielsen Marketing Research.  Previously Dan was Chief Marketing Officer at Yum Restaurants in both Canada and Europe where he spent three...Click here for more

Speaking at: Beyond points: Innovations in loyalty

Geraldine Huse

President, P&G Canada

As President of P&G Canada, Geraldine is responsible for the Company’s business and operations of one of the Company’s Top 10 Focus Markets. She has oversight of almost 2000 employees across a manufacturing site in Belleville, a distribution center in Brantford, and a general office located in Toronto. 

Since joining...Click here for more

Speaking at: Beyond points: Innovations in loyalty

Susan Irving

CMO, Kruger Products L.P.

Speaking at: Inside the SIA Awards jury room

Zaheer Jiwani

National Leader, Consumer Industry, Deloitte Digital, Deloitte

Zaheer Jiwani is a leader at Deloitte Digital. Zaheer has 20 years of industry and consulting experience with a focus on Consumer industries. Zaheer has also held senior marketing, loyalty, and product roles in retail and other consumer focused organizations. 

At Deloitte Zaheer focusses on Digital and Customer transformations...Click here for more

Speaking at: Diving deep into today's shopper insights

Farah Khan

Manager, Retail Transformation, Deloitte

Farah Khan is a leader in Deloitte’s Retail Transformation practice. She has worked with leading retail and consumer product organizations across North America to define compelling strategies that transformed their business and enabled them to thrive in a rapidly evolving landscape. Her portfolio of clients include a diverse range of...Click here for more

Speaking at: Diving deep into today's shopper insights

Josh Kolm

Digital Editor, strategy, strategy

Josh Kolm is digital editor for strategy, a national magazine and online publication covering Canada's marketing and advertising industry. He leads strategy's daily news coverage, as well as on sister-site Media in Canada and Stimulant.

Speaking at: The state of shopper marketing

Garret Kowalyshyn

VP, Sales & Client Success, Sampler

Garret Kowalyshyn is VP, Sales and Client Success at Sampler, the world's leading platform that helps brands digitally target and physically distribute product samples to consumers. Over the past 6-years, Sampler has worked with over 570 brands across 24 countries including FMCG industry giants Henkel, L’Oreal, P&G & Unilever.

Speaking at: What’s in your digital shopper marketing toolkit?

Loretta Lam

Chief Strategist, Focus Communications Inc

Speaking at: Inside the SIA Awards jury room

Amber Mac

President, AmberMac Media

Amber Mac is an award-winning podcaster, TV host, and bestselling author - and an internationally-known technology reporter, entrepreneur, and social media personality. She started her career at Razorfish in San Francisco during the dot-com boom and has since been at the forefront of reporting on and participating in digital innovation,...Click here for more

Speaking at: Closing the lid on the cookie jar: What brand marketers need to know for the cookieless future

Colleen Martin

VP, Insights, Caddle

Colleen has been growing businesses for 20+ years at retailers and brands by being the collaborator between and providing strategic direction and leadership to Merchandising & Marketing teams.  Her passion is leveraging category management principles coupled with consumer insights to create innovative and effective strategies.

Speaking at: Discovery and disruption: The future of food shopping in Canada

Don Mayo

Managing Partner, Global, IMI International

Don started his career helping sponsors understand the key drivers to optimize the Calgary Olympics. Since then, Don has helped 1000+ organizations across 40+ countries accelerate the performance of their go to market plan across product, retail, marketing, customer experience, eCommerce, Sponsorship and Live Activations.

Speaking at: Shopper Realities: The playbook to win in 2021/22

Aleena Mazhar

VP, Managing Director, FUSE Create

In the past eleven years, Aleena has grown up within the ever-evolving  marketing and advertising industry. Her focus is to create integrated campaigns for brands that are looking to Turn Heads and get noticed. Working with top tier clients on award winning work, Aleena leads a team of creative problem solvers to build moments of connection between brands and consumers with work...Click here for more

Speaking at: What’s in your digital shopper marketing toolkit?

Wendy Montgomery

VP, Marketing, Arterra Wines Canada

Wendy Montgomery is an accomplished marketer who has learned a lot from 25+ years working with some of Canada and the world’s best-loved brands.  She’s currently learning all she can about the wine industry as Vice President Marketing at Arterra Wines Canada, where she oversees the strategy and communication...Click here for more

Speaking at: The state of shopper marketing

Alexandra Panousis

CEO, Carat Canada

Alex Panousis is known for delivering growth by leading at the forefront of complex change. As a culture leader, media and creative industry veteran, Alex has led high-growth, innovative and profitable agencies and provided business leadership in uniquely challenging situations.  Alex has worked on the client, agency and brand side,...Click here for more

Speaking at: Closing the lid on the cookie jar: What brand marketers need to know for the cookieless future

Alyssa Rodrigo

Senior Director Trade Marketing & Category Growth, Labatt Breweries of Canada

Alyssa Rodrigo currently leads the Trade Marketing and Category Growth team at Labatt Breweries of Canada, Canada’s leading brewer. As Senior Director of Trade Marketing & Category Growth, Alyssa’s works to drive impactful and meaningful market programs for consumers and drives and implements long term alcohol category growth strategies...Click here for more

Speaking at: The state of shopper marketing

Yuni Sameshima

CEO, Chicory

Yuni Sameshima is the CEO and co-founder of Chicory, an NYC-based tech firm and the leading shopper marketing platform for CPG and grocery companies. Yuni is a recent Forbes 30 Under 30 honoree in the Retail and Ecommerce category, and is an avid speaker and thought leader on trends in shopper...Click here for more

Speaking at: What’s in your digital shopper marketing toolkit?

Sandra Sanderson

SVP, Marketing, Sobeys Inc

Speaking at: Inside the SIA Awards jury room

Rory Sutherland

Vice Chairman, Ogilvy UK

Rory is the Vice Chairman of Ogilvy, an attractively vague job title which has allowed him to co-found a behavioral science practice within the agency.

He works with a consulting practice of psychology graduates who look for ‘unseen opportunities’ in consumer behaviour - these are the often small contextual...Click here for more

Speaking at: Why people do what they do, and how to influence them

Dana Toering

VP, Walmart Connect, Walmart

Dana Toering is a digital media and technology veteran with over 20 years of experience in high growth industries. In his current role as Vice President of Walmart Connect Canada, Dana is responsible for leading and transforming the business into the number one destination for omnichannel advertising solutions. Before being...Click here for more

Speaking at: In conversation with Walmart Connect’s Dana Toering

Vanessa Toperczer

VP, Brand and Product Integration, IMI International

Driven by intention and curiosity, Vanessa’s career to-date has provided her with a 360 view of the Marketing world - spanning Agency, Brand, Not-for-Profit and the Insights side of the business. Her experience encompasses brand transformation + optimization; growth strategy development; communications strategy + articulation, partnership + sponsorship strategy and...Click here for more

Speaking at: Shopper Realities: The playbook to win in 2021/22

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