April 29-30, 2019
Toronto, ON
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Todd Allen

VP Marketing

Labatt Breweries of Canada

Todd Allen is Vice President, Marketing for Labatt Breweries of Canada. Allen is responsible for the Labatt portfolio of brands, from its biggest, Budweiser, to Canada’s top import, Corona. Budweiser’s Red Light has become a powerful symbol of hockey’s greatest moments: goals. Now in its fifth year, the Budweiser Red...more

Speaking at: Labatt’s new shopper marketing M.O.: maximum integration + mobile = impact

Carl Boutet

Retail Strategist and Board Advisor

Bensadoun School of Retail Management, McGill University

Carl Boutet is a Montreal based retail strategist and board advisor with over 25 years of hands on operational, marketing, merchandising and retail executive experience. Boutet guides senior retailer leaders to better leverage their combined choices of technology, analytics & design to create positive outcomes both for their customers and...more

Speaking at: Lunch-and-learn roundtables; The grocery store of 2030

Charles Brouillet

Senior Director


Charles Brouillet is a Sr. Director at Drinkworks, a joint venture between Anheuser-Busch Inbev and Keurig Dr Pepper. Drinkworks was formed to combine Keurig’s pod-based technology with Anheuser-Busch’s beverage technology to innovate a complete home-bar appliance that can dispense cocktails, brews, cider and more.

With more than 12 years’ experience in...more

Speaking at: Drinkworks case study: How to launch a completely new product line

Telly Carayannakis

Director, Preformance Marketing


Telly Carayannakis is the Director of Marketing at Greenhouse. A classically trained marketer with experience at PepsiCo and Labatt, he has worked for several of Canada's most loved food and beverage brands including Budweiser, Tropicana, Doritos, and Starbucks. His work has been recognized by Cassies, Effies and Clios and he...more

Speaking at: Growing Greenhouse: taking a wellness brand from niche to scale

Tony Chapman

Partner & CEO

Tony Chapman Reactions

Tony is one of North America's thought leaders on consumerism, corporate culture, branding and the impact of change. He founded and built two internationally renowned communications agencies and cofounded a research firm. Tonyís agencies have won over 100 Gold and Best of Show Awards,Agency of the Year and in 2008...more

Speaking at: Keynote: From a place to buy to the place to be

Ariane De Warren

Sales B2B Director

SAQ (Societe des alcools du Quebec)

Cumulating 20 years of experience in marketing and retail, Ariane de Warren is a leader that is engaged into bringing the customer experience to the next level. Her genuine passion for the ever-changing customer is the foundation to all her business decisions. In 2012, de Warren joined the SAQ team where...more

Speaking at: SAQ boosts customer experience with a personalized approach; Lunch-and-learn roundtables

Matthew Diamond



Matthew Diamond has a wealth of knowledge garnered on the client and agency side in his two decades of experience in the marketing world.  Currently as EVP, he leads the Mosaic Toronto office in Liberty Village, overseeing all integrated marketing services, including Mosaic Shopper (formerly Hunter Straker), the Shopper Agency...more

Speaking at: Lunch-and-learn roundtables; Drinkworks case study: How to launch a completely new product line

Byron Ells

Chief Digital Marketing Officer

Walmart Canada

As Head of Digital Marketing at Walmart Canada, Byron Ells is accountable for digital performance marketing, digital campaign planning and activation, and customer data, personalization, and advertising technology.  In his role, Ells is a key member of both the eCommerce Leadership and Marketing Leadership teams, to help integrate marketing activities...more

Speaking at: Walmart: The omnichannel path to conversion; Lunch-and-learn roundtables

Jesse Gilbert

VP, Strategy

TracyLocke Canada

As TracyLocke’s VP of Integrated Planning, Jesse Gilbert helps quarterback the agency’s retail technology, e-commerce, and shopper analytics offers. He works closely with clients, creative teams, other agency partners, and technology providers to secure relevance throughout consumers’ buying journey.
With a background in brand strategy and digital planning, Gilbert...more

Speaking at: Optimizing brand communications per retailer

Gladstone Grant

National Director of Solution Sales


In this digital transformation era of Cloud, Artificial Intelligence and IoT, as a business you either “innovate or die” business. It’s this innovation that excites, attracts restless, positive people like Gladstone Grant. As the Director of Solution Sales for the Microsoft Technology Centres (MTC) in Canada, Grant has the enviable...more

Speaking at: Microsoft: AI and the retail journey

Naumi Haque

VP, Research

Ipsos Market Strategy & Understanding

Naumi Haque is a VP of Research at Ipsos in the Marketing Strategy & Understanding service line.  He has been working in market research roles for more than 16 years and currently specializes in shopper research, leading custom projects for clients in a variety of industries including tech and telecom,...more

Speaking at: Lunch-and-learn roundtables; Canadians’ evolving approach to wellness and healthful shopping

Richard Hill

Director Marketing

Ace Canada (Lowe's Canada)

For over 20 years, Richard has been leading the advertising and marketing of some of Canada’s best-known brands on both the client and agency side running large omni-channel marketing departments.

Richard’s intimate understanding of retail marketing began during his experience on the retail floor where he spent eight years with Woolco/...more

Speaking at: Co-chairs' welcome; Co-chairs' closing remarks; Co-chairs' welcome; Co-chairs' closing remarks

Gina Kiroff

CMO Scratch Cooking Na

Unilever Canada

Gina joined Unilever in 2006, holding various roles in Marketing on local and North American teams. She currently oversees Unilever's Foods portfolio, with general management responsibilities and leadership over cross-functional team on Hellmann's & Knorr. Prior to joining UL, Gina worked at DDB advertising agency as a strategic planner and...more

Speaking at: Co-chairs' welcome; Co-chairs' closing remarks; Co-chairs' welcome; Co-chairs' closing remarks

Emma Knight



Emma Knight is a co-founder of Greenhouse, its Head of Marketing, and a co-author of The Greenhouse Cookbook, a national bestseller. After completing an MA in Modern European Languages at the University of Edinburgh, Knight worked for The New York Times Company and The World Association of Newspapers and News...more

Speaking at: Growing Greenhouse: taking a wellness brand from niche to scale

Matt Kohler

Managing Director

Clorox Company of Canada

Matt Kohler is a senior executive with a track record of exceptional growth in multiple industries, including consumer goods, financial services, and software. Classically trained consumer marketer, with experience at large global companies (Clorox, Coke, Johnson & Johnson), as well as high-growth, venture-backed companies. He has an MBA from Harvard...more

Speaking at: Brita's reimagined shopper journey

Kevin Lund

Chief Brand Officer


In his dual role, Kevin Lund manages the brand for one of North America’s leading marketing and communications solutions provider and works with leading companies around the world to develop clear business strategies that build brand equity and lead to more effective retail experiences that drive sales. As Senior Vice...more

Speaking at: Combatting inevitable channel upheaval

Laura Main

Sales Director


Laura joined Quantcast in 2019, leading the sales organization in Toronto. For the past 10 years, Laura has been fully immersed in the online media, social media services and tech businesses. Most recently she was VP Sales/Country Manager, Canada at Adglow Media Canada, and before that, for over 6 years,...more

Speaking at: Real-time buying ecosystem 101 hosted by Quantcast

Liliana Marando

National Sales Manager

Campbell Company of Canada

By combining 15 years of experience in sales and marketing strategy, Liliana Marando has become a force in shopper marketing. Her diverse background ranging from start-up to agency and CPG, has shaped her approach to pushing the status-quo and passionately colouring outside of the lines to deliver winning strategy and big results.

Speaking at: Campbell's: Evolving with the shopper landscape

Lyne Martinoli

Director of Loyalty

Metro Inc

Lyne Martinoli has more than 30 years of experience in loyalty programs management, and relationship marketing, for the retail, financial and insurance industries. Since 2010, she manages the metro&moi program and was responsible for its launch in all Metro Quebec stores.

Speaking at: How Metro uses data in their shopper marketing strategies; 30 minutes with a retailer: Metro

Kris Matheson

Founder and President


Kris Matheson leads CloudRakerís Shopper Marketing practice, brining over fifteen years of experience to the agency. His experience in strategy, merchandising, design, CRM/loyalty, and shopper journey are invaluable in creating great solutions for our clients. Matheson has produced meaningful results for leading brands and retailers including: Walmart, Carrefour, Lego, Keurig...more

Speaking at: The grocery store of 2030; Lunch-and-learn roundtables

Don Mayo

Managing Partner, Global

IMI International

IMI International operates 7 offices across Europe, Asia, Australia and North America. With its head office in Canada, IMI currently works in over 45 countries across 100+ categories helping clients, retailers and agencies achieve their objectives. IMI’s Core Purpose is INSIGHT.DRIVING.PROFIT – what is the insight (singular) that will achieve...more

Speaking at: Keynote: How to drive sales without relying on price

Cassandra Napoli

Strategist, Digital Media & Marketing, Insight


Cassandra Napoli is a New York-based journalist, trend forecaster and brand strategist with a background in the fashion and luxury segment.  Currently reporting on trends in the digital media and marketing space with a focus on Gen Z, Napoli helps brands uncover consumer and cultural insights to better connect with...more

Speaking at: WGSN explains future youth: The Gen Z Equation; Lunch-and-learn roundtables; Forecasting the shopping habits of the future consumer 2021

Jim Noteboom

SVP, Loyalty & Analytics

Loblaw Companies

Jim Noteboom is Senior Vice-President Loyalty & Consumer Insights at Loblaw. Jim is responsible for Canada’s leading loyalty
program PC Optimum, which launched on February 1 st , 2018 and currently has more than 18 million members. Prior to working at Loblaw, Noteboom held executive positions at JPMorgan Investment Bank,...more

Speaking at: Loblaw Companies: The evolution of loyalty

Susan O'Brien

Chief Brand and Customer Officer

Canadian Tire Corporation Limited

As Senior Vice-President, Marketing, Susan O’Brien oversees all Brand, Marketing and Customer Experience strategies for Canadian Tire Corporation’s $10B+ enterprise including Canadian Tire, Sport Chek, Mark’s and Canadian Tire Financial Services. Within her portfolio, Susan also leads the corporation’s Enterprise Loyalty program including the Customer Data, Analytics & Insights team...more

Speaking at: Finding the sweet spot: balancing brick-and-mortar & digital

Jolene Olmstead

Director of Digital Merchandising

Save On Foods

With 20 years of experience at Save-On-Foods, Jolene Olmstead has worked her way through various roles within the company’s merchandising department. As Category Manager, Olmstead launched a new private label confection and snacking program with
her private label business partner, tripling the category growth with even more impressive margins. She...more

Speaking at: 30 minutes with a retailer: Save-On-Foods

Kathy Perrotta

Vice President


Kathy Perrotta started her research career over 40 years ago in the law libraries of Davies, Ward & Beck as a Law Clerk compelled by a curious need to know to why. Over time it became clear to Perrotta that the people in the case law were decidedly more interesting...more

Speaking at: Canadians’ evolving approach to wellness and healthful shopping

George Roith

Head of Retail, Canada


George Roith leads dunnhumby’s business in Canada, leading the team to help retailer partners drive sustainable growth. With more than 20 years of experience, Roith brings the unique skillset of deep retail knowledge, the ability to analyze complex data to develop customer-led strategies, and the ability to execute with effective...more

Speaking at: Customer first: using data-driven insights to fuel the connected shopper experience

Hilary Smee

VP, Retail Infrastructure and Strategic Projects

Canopy Growth

Hilary Smee is the Vice President of Retail Infrastructure and Strategic Projects at Canopy Growth, a world-leading diversified cannabis and hemp company committed to delivering excellence from product and process innovation to market execution across the globe one product, one site and one country at a time.

Prior to joining Canopy...more

Speaking at: Cannabis: The new retail disruptor

Jennifer Stahlke

EVP, Marketing


As Vice President of Customer Marketing at Walmart Canada, Jennifer Stahlke is accountable for the strategic direction and implementation of the enterprise marketing plan.

Stahlke has a unique combination of CPG and Retail marketing and merchandising leadership experience at the world’s largest food and retail organizations. Her career began in the...more

Speaking at: Walmart: The omnichannel path to conversion; Lunch-and-learn roundtables

Lisa Stott

Shopper Marketing Advisor

Metro Inc

Lisa Stott has more than 15 years of experience in Shopper Marketing. She has worked for marketing agencies, in the CPG industry and now in retail. She started working at Metro as a Customer Experience Advisor which enabled her to get a better
understanding of the customer journey and the...more

Speaking at: 30 minutes with a retailer: Metro

Uwe Stueckmann


Loblaw Companies

Uwe Stueckmann is responsible for the Marketing function at Loblaw Companies Ltd, Canada’s largest retailer. In this capacity, he oversees the building of some of Canada’s favorite retail brands - including Shoppers Drug Mart, Loblaws, Provigo, Maxi, No Frills, and Real Canadian Superstore; as well as Canada’s most iconic and largest packaged goods...more

Speaking at: 30 minutes with a retailer: Loblaw Companies

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