Speakers
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Todd Allen
VP Marketing
Labatt Breweries of Canada
Todd Allen is Vice President, Marketing for Labatt Breweries of Canada. Allen is responsible for the Labatt portfolio of brands, from its biggest, Budweiser, to Canada’s top import, Corona. Budweiser’s Red Light has become a powerful symbol of hockey’s greatest moments: goals. Now in its fifth year, the Budweiser Red...more
Speaking at: Labatt’s new shopper marketing M.O.: maximum integration + mobile = impact
Carl Boutet
Retail Strategist and Board Advisor
Bensadoun School of Retail Management, McGill University
Carl Boutet is a Montreal based retail strategist and board advisor with over 25 years of hands on operational, marketing, merchandising and retail executive experience. Boutet guides senior retailer leaders to better leverage their combined choices of technology, analytics & design to create positive outcomes both for their customers and...more
Speaking at: Lunch-and-learn roundtables; The grocery store of 2030
Charles Brouillet
Senior Director
Drinkworks
Charles Brouillet is a Sr. Director at Drinkworks, a joint venture between Anheuser-Busch Inbev and Keurig Dr Pepper. Drinkworks was formed to combine Keurig’s pod-based technology with Anheuser-Busch’s beverage technology to innovate a complete home-bar appliance that can dispense cocktails, brews, cider and more.
With more than 12 years’ experience in...more
Speaking at: Drinkworks case study: How to launch a completely new product line
Telly Carayannakis
Director, Preformance Marketing
Greenhouse
Telly Carayannakis is the Director of Marketing at Greenhouse. A classically trained marketer with experience at PepsiCo and Labatt, he has worked for several of Canada's most loved food and beverage brands including Budweiser, Tropicana, Doritos, and Starbucks. His work has been recognized by Cassies, Effies and Clios and he...more
Speaking at: Growing Greenhouse: taking a wellness brand from niche to scale
Tony Chapman
Partner & CEO
Tony Chapman Reactions
Tony is one of North America's thought leaders on consumerism, corporate culture, branding and the impact of change. He founded and built two internationally renowned communications agencies and cofounded a research firm. Tonyís agencies have won over 100 Gold and Best of Show Awards,Agency of the Year and in 2008...more
Speaking at: Keynote: From a place to buy to the place to be
Ariane De Warren
Sales B2B Director
SAQ (Societe des alcools du Quebec)
Cumulating 20 years of experience in marketing and retail, Ariane de Warren is a leader that is engaged into bringing the customer experience to the next level. Her genuine passion for the ever-changing customer is the foundation to all her business decisions. In 2012, de Warren joined the SAQ team where...more
Speaking at: SAQ boosts customer experience with a personalized approach; Lunch-and-learn roundtables
Matthew Diamond
EVP
Mosaic
Matthew Diamond has a wealth of knowledge garnered on the client and agency side in his two decades of experience in the marketing world. Currently as EVP, he leads the Mosaic Toronto office in Liberty Village, overseeing all integrated marketing services, including Mosaic Shopper (formerly Hunter Straker), the Shopper Agency...more
Speaking at: Lunch-and-learn roundtables; Drinkworks case study: How to launch a completely new product line
Byron Ells
VP, Marketing and Digital Experience
Walmart Canada
As Head of Digital Marketing at Walmart Canada, Byron Ells is accountable for digital performance marketing, digital campaign planning and activation, and customer data, personalization, and advertising technology. In his role, Ells is a key member of both the eCommerce Leadership and Marketing Leadership teams, to help integrate marketing activities...more
Speaking at: Walmart: The omnichannel path to conversion; Lunch-and-learn roundtables
Jesse Gilbert
VP, Strategy
TracyLocke Canada
As TracyLocke’s VP of Integrated Planning, Jesse Gilbert helps quarterback the agency’s retail technology, e-commerce, and shopper analytics offers. He works closely with clients, creative teams, other agency partners, and technology providers to secure relevance throughout consumers’ buying journey.
With a background in brand strategy and digital planning, Gilbert...more
Speaking at: Optimizing brand communications per retailer
Gladstone Grant
National Director of Solution Sales
Microsoft
In this digital transformation era of Cloud, Artificial Intelligence and IoT, as a business you either “innovate or die” business. It’s this innovation that excites, attracts restless, positive people like Gladstone Grant. As the Director of Solution Sales for the Microsoft Technology Centres (MTC) in Canada, Grant has the enviable...more
Speaking at: Microsoft: AI and the retail journey
Naumi Haque
VP, Research
Ipsos Market Strategy & Understanding
Naumi Haque is a VP of Research at Ipsos in the Marketing Strategy & Understanding service line. He has been working in market research roles for more than 16 years and currently specializes in shopper research, leading custom projects for clients in a variety of industries including tech and telecom,...more
Speaking at: Lunch-and-learn roundtables; Canadians’ evolving approach to wellness and healthful shopping
Richard Hill
Director Marketing
Ace Canada (Lowe's Canada)
For over 20 years, Richard has been leading the advertising and marketing of some of Canada’s best-known brands on both the client and agency side running large omni-channel marketing departments.
Richard’s intimate understanding of retail marketing began during his experience on the retail floor where he spent eight years with Woolco/...more
Speaking at: Co-chairs' welcome; Co-chairs' closing remarks; Co-chairs' welcome; Co-chairs' closing remarks
Gina Kiroff
CMO Scratch Cooking Na
Unilever Canada
Gina joined Unilever in 2006, holding various roles in Marketing on local and North American teams. She currently oversees Unilever's Foods portfolio, with general management responsibilities and leadership over cross-functional team on Hellmann's & Knorr. Prior to joining UL, Gina worked at DDB advertising agency as a strategic planner and...more
Speaking at: Co-chairs' welcome; Co-chairs' closing remarks; Co-chairs' welcome; Co-chairs' closing remarks
Emma Knight
Co-Founder
Greenhouse
Emma Knight is a co-founder of Greenhouse, its Head of Marketing, and a co-author of The Greenhouse Cookbook, a national bestseller. After completing an MA in Modern European Languages at the University of Edinburgh, Knight worked for The New York Times Company and The World Association of Newspapers and News...more
Speaking at: Growing Greenhouse: taking a wellness brand from niche to scale
Matt Kohler
Managing Director
Clorox Company of Canada
Matt Kohler is a senior executive with a track record of exceptional growth in multiple industries, including consumer goods, financial services, and software. Classically trained consumer marketer, with experience at large global companies (Clorox, Coke, Johnson & Johnson), as well as high-growth, venture-backed companies. He has an MBA from Harvard...more
Speaking at: Brita's reimagined shopper journey
Kevin Lund
Chief Brand Officer
DCM
In his dual role, Kevin Lund manages the brand for one of North America’s leading marketing and communications solutions provider and works with leading companies around the world to develop clear business strategies that build brand equity and lead to more effective retail experiences that drive sales. As Senior Vice...more
Speaking at: Combatting inevitable channel upheaval
Laura Main
Sales Director
Quantcast
Laura joined Quantcast in 2019, leading the sales organization in Toronto. For the past 10 years, Laura has been fully immersed in the online media, social media services and tech businesses. Most recently she was VP Sales/Country Manager, Canada at Adglow Media Canada, and before that, for over 6 years,...more
Speaking at: Real-time buying ecosystem 101 hosted by Quantcast
Liliana Marando
National Strategy Manager
Campbell Company of Canada
By combining 15 years of experience in sales and marketing strategy, Liliana Marando has become a force in shopper marketing. Her diverse background ranging from start-up to agency and CPG, has shaped her approach to pushing the status-quo and passionately colouring outside of the lines to deliver winning strategy and big results.
Speaking at: Campbell's: Evolving with the shopper landscape
Lyne Martinoli
Director of Loyalty
Metro Inc
Lyne Martinoli has more than 30 years of experience in loyalty programs management, and relationship marketing, for the retail, financial and insurance industries. Since 2010, she manages the metro&moi program and was responsible for its launch in all Metro Quebec stores.
Speaking at: How Metro uses data in their shopper marketing strategies; 30 minutes with a retailer: Metro
Kris Matheson
Founder and President
CloudRaker
Kris Matheson leads CloudRakerís Shopper Marketing practice, brining over fifteen years of experience to the agency. His experience in strategy, merchandising, design, CRM/loyalty, and shopper journey are invaluable in creating great solutions for our clients. Matheson has produced meaningful results for leading brands and retailers including: Walmart, Carrefour, Lego, Keurig...more
Speaking at: The grocery store of 2030; Lunch-and-learn roundtables
Don Mayo
Managing Partner, Global
IMI International
IMI International operates 7 offices across Europe, Asia, Australia and North America. With its head office in Canada, IMI currently works in over 45 countries across 100+ categories helping clients, retailers and agencies achieve their objectives. IMI’s Core Purpose is INSIGHT.DRIVING.PROFIT – what is the insight (singular) that will achieve...more
Speaking at: Keynote: How to drive sales without relying on price
Cassandra Napoli
Senior Strategist of Insights
WGSN
Cassandra Napoli is a New York-based journalist, trend forecaster and brand strategist with a background in the fashion and luxury segment. Currently reporting on trends in the digital media and marketing space with a focus on Gen Z, Napoli helps brands uncover consumer and cultural insights to better connect with...more
Speaking at: WGSN explains future youth: The Gen Z Equation; Lunch-and-learn roundtables; Forecasting the shopping habits of the future consumer 2021
Jim Noteboom
SVP, Loyalty & Analytics
Loblaw Companies
Jim Noteboom is Senior Vice-President Loyalty & Consumer Insights at Loblaw. Jim is responsible for Canada’s leading loyalty
program PC Optimum, which launched on February 1 st , 2018 and currently has more than 18 million members. Prior to working at Loblaw, Noteboom held executive positions at JPMorgan Investment Bank,...more
Speaking at: Loblaw Companies: The evolution of loyalty
Susan O'Brien
Chief Brand and Customer Officer
Canadian Tire Corporation Limited
As Senior Vice-President, Marketing, Susan O’Brien oversees all Brand, Marketing and Customer Experience strategies for Canadian Tire Corporation’s $10B+ enterprise including Canadian Tire, Sport Chek, Mark’s and Canadian Tire Financial Services. Within her portfolio, Susan also leads the corporation’s Enterprise Loyalty program including the Customer Data, Analytics & Insights team...more
Speaking at: Finding the sweet spot: balancing brick-and-mortar & digital
Jolene Olmstead
Director of Digital Merchandising
Save On Foods
With 20 years of experience at Save-On-Foods, Jolene Olmstead has worked her way through various roles within the company’s merchandising department. As Category Manager, Olmstead launched a new private label confection and snacking program with
her private label business partner, tripling the category growth with even more impressive margins. She...more
Speaking at: 30 minutes with a retailer: Save-On-Foods
Kathy Perrotta
Vice President
Ipsos
Kathy Perrotta started her research career over 40 years ago in the law libraries of Davies, Ward & Beck as a Law Clerk compelled by a curious need to know to why. Over time it became clear to Perrotta that the people in the case law were decidedly more interesting...more
Speaking at: Canadians’ evolving approach to wellness and healthful shopping
George Roith
Head of Retail, Canada
Dunnhumby
George Roith leads dunnhumby’s business in Canada, leading the team to help retailer partners drive sustainable growth. With more than 20 years of experience, Roith brings the unique skillset of deep retail knowledge, the ability to analyze complex data to develop customer-led strategies, and the ability to execute with effective...more
Speaking at: Customer first: using data-driven insights to fuel the connected shopper experience
Hilary Smee
VP, Retail Infrastructure and Strategic Projects
Canopy Growth
Hilary Smee is the Vice President of Retail Infrastructure and Strategic Projects at Canopy Growth, a world-leading diversified cannabis and hemp company committed to delivering excellence from product and process innovation to market execution across the globe one product, one site and one country at a time.
Prior to joining Canopy...more
Speaking at: Cannabis: The new retail disruptor
Jennifer Stahlke
EVP, Marketing
Walmart
As Vice President of Customer Marketing at Walmart Canada, Jennifer Stahlke is accountable for the strategic direction and implementation of the enterprise marketing plan.
Stahlke has a unique combination of CPG and Retail marketing and merchandising leadership experience at the world’s largest food and retail organizations. Her career began in the...more
Speaking at: Walmart: The omnichannel path to conversion; Lunch-and-learn roundtables
Lisa Stott
Shopper Marketing Advisor
Metro Inc
Lisa Stott has more than 15 years of experience in Shopper Marketing. She has worked for marketing agencies, in the CPG industry and now in retail. She started working at Metro as a Customer Experience Advisor which enabled her to get a better
understanding of the customer journey and the...more
Speaking at: 30 minutes with a retailer: Metro
Uwe Stueckmann
EVP, CCO
Loblaw Companies
Uwe Stueckmann is responsible for the Marketing function at Loblaw Companies Ltd, Canada’s largest retailer. In this capacity, he oversees the building of some of Canada’s favorite retail brands - including Shoppers Drug Mart, Loblaws, Provigo, Maxi, No Frills, and Real Canadian Superstore; as well as Canada’s most iconic and largest packaged goods...more
Speaking at: 30 minutes with a retailer: Loblaw Companies
Kyle West
VP
Bond Brand Loyalty
Speaking at: The new story of loyalty: key findings from the Loyalty Report ‘19