Jean-Pierre Lacroix is president of multidisciplinary branding and design firm Shikatani Lacroix. A visionary design thinker, author and speaker, JP maintains an unwavering focus on the latest and emerging trends. Driven to produce measurable results through strategic insights, he is committed to helping brands own the consumers’ “at-purchase moment.”
JP’s past involvement as a board member of leading industry associations has enabled him to assist clients in identifying important packaging, retail and digital trends that affect their branding initiatives.
Since establishing Shikatani Lacroix more than 25 years ago, JP has grown the company into one of the most respected and sought after strategic design agencies in the world. Along the way, he has developed a reputation as a true innovator and first-rate problem-solver, with expertise in providing clients with unique, results-driven solutions for their product and service needs.