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Tuesday, April 21

	Arcadian Court	Loft 1/2	Loft 3/4/5	Mezzanine	Arcadian Studio
8:00 AM	Registration & Continental Breakfast				Private VIP Breakfast Hosted By: Freckle IOT
8:15 AM
8:30 AM
8:45 AM
9:00 AM	Welcome Co-chairs' Opening Remarks
9:15 AM	Keynote: Anthropology in the world of shopper marketing: Using cultural insights...
9:30 AM
9:45 AM
10:00 AM
10:15 AM	LCBO's Brand Overhaul Reaps In-Store Rewards
10:30 AM	LCBO's Brand Overhaul Reaps In-Store Rewards
10:45 AM	Networking Break
11:00 AM	Keynote: Turning insights into business strategies with Dunnhumby’s global CEO, Simon...
11:15 AM
11:30 AM
11:45 AM
12:00 PM	Lunch			Luncheon Roundtables	Private VIP Lunch Hosted By: Match Marketing Group
12:15 PM
12:30 PM
12:45 PM
1:00 PM	Inside the Mind of the Shopper		30 minutes with a retailer: Metro's digital content
1:15 PM	Inside the Mind of the Shopper		30 minutes with a retailer: Metro's digital content
1:30 PM	Navigating the digital minefield to win shoppers
1:45 PM	Navigating the digital minefield to win shoppers
2:00 PM	Retail Trends 2020: Staying Ahead of the Curve		30 Minutes with a Retailer: Loblaw
2:15 PM	Retail Trends 2020: Staying Ahead of the Curve		30 Minutes with a Retailer: Loblaw
2:30 PM	Networking Break
2:45 PM	Emerging Tech in the World of Retail		Working with retailers: J&J and SDM's partnership strategy
3:00 PM			Working with retailers: J&J and SDM's partnership strategy
3:15 PM
3:30 PM
3:45 PM	Closing Remarks
4:00 PM		Strategy's 3rd Annual Shopper Innovation Awards
4:15 PM
4:30 PM
4:45 PM
5:00 PM				Cocktails
5:15 PM
5:30 PM
5:45 PM
6:00 PM
6:15 PM
6:30 PM
6:45 PM

Wednesday, April 22

	Arcadian Court	Loft 1/2	Loft 3/4/5	Mezzanine	Arcadian Studio
8:00 AM	Registration & Continental Breakfast				Private VIP Breakfast Hosted By: CIG
8:15 AM
8:30 AM
8:45 AM
9:00 AM	Co-Chairs' Opening Remarks Keynote: Shopper psych: Why Target missed the mark + who’s getting...
9:15 AM
9:30 AM
9:45 AM
10:00 AM	Boomers, Gen X, millennials and Gen Edge: What they value and...		30 minutes with a Retailer: Shoppers Drug Mart
10:15 AM			30 minutes with a Retailer: Shoppers Drug Mart
10:30 AM		Networking Break
10:45 AM		Networking Break
11:00 AM	How to win in Québec: Unilever and Bob share what works...		30 Minutes with a Retailer: Overwaitea Food Group
11:15 AM			30 Minutes with a Retailer: Overwaitea Food Group
11:30 AM
11:45 AM
12:00 PM	Lunch			Luncheon Roundtables	Private VIP Lunch Hosted By: TC Media
12:15 PM
12:30 PM
12:45 PM
1:00 PM	Keynote: Omni-channel content creation: building a seamless brand voice across multiple...		Winning in a Multicultural Landscape: Targeting Shoppers by Culture
1:15 PM
1:30 PM
1:45 PM
2:00 PM	The store of the future: What retail reinvention will mean for...		30 minutes with a Retailer: London Drugs
2:15 PM			30 minutes with a Retailer: London Drugs
2:30 PM
2:45 PM	Networking Break
3:00 PM	Canadian Tire: The Power of Partnerships Best In Class Shopper Marketing from Around the World
3:15 PM
3:30 PM
3:45 PM
4:00 PM
4:15 PM	That's a Wrap: Closing Comments and Re-Caps
4:30 PM	That's a Wrap: Closing Comments and Re-Caps