You are not currently viewing the most recent Shopper Marketing. Go to Shopper Marketing 2023.

Tuesday, April 21

8:00 AM	Registration & Continental Breakfast Private VIP Breakfast Hosted By: Freckle IOT
9:00 AM	Welcome
9:05 AM	Co-chairs' Opening Remarks
9:15 AM	Keynote: Anthropology in the world of shopper marketing: Using cultural insights...
10:15 AM	LCBO's Brand Overhaul Reaps In-Store Rewards
10:45 AM	Networking Break
11:00 AM	Keynote: Turning insights into business strategies with Dunnhumby’s global CEO, Simon...
12:00 PM	Lunch Private VIP Lunch Hosted By: Match Marketing Group Luncheon Roundtables
1:00 PM	Inside the Mind of the Shopper 30 minutes with a retailer: Metro's digital content
1:30 PM	Navigating the digital minefield to win shoppers
2:00 PM	Retail Trends 2020: Staying Ahead of the Curve 30 Minutes with a Retailer: Loblaw
2:30 PM	Networking Break
2:45 PM	Emerging Tech in the World of Retail Working with retailers: J&J and SDM's partnership strategy
3:45 PM	Closing Remarks
4:00 PM	Strategy's 3rd Annual Shopper Innovation Awards
5:00 PM	Post-Award Cocktails Cocktails

Wednesday, April 22

8:00 AM	Registration & Continental Breakfast Private VIP Breakfast Hosted By: CIG
9:00 AM	Co-Chairs' Opening Remarks
9:10 AM	Keynote: Shopper psych: Why Target missed the mark + who’s getting...
10:00 AM	Boomers, Gen X, millennials and Gen Edge: What they value and... 30 minutes with a Retailer: Shoppers Drug Mart
10:40 AM	Networking Break
11:00 AM	How to win in Québec: Unilever and Bob share what works... 30 Minutes with a Retailer: Overwaitea Food Group
12:00 PM	Lunch Private VIP Lunch Hosted By: TC Media Luncheon Roundtables
1:00 PM	Keynote: Omni-channel content creation: building a seamless brand voice across multiple... Winning in a Multicultural Landscape: Targeting Shoppers by Culture
2:00 PM	The store of the future: What retail reinvention will mean for... 30 minutes with a Retailer: London Drugs
2:45 PM	Networking Break
3:00 PM	Canadian Tire: The Power of Partnerships
3:25 PM	Best In Class Shopper Marketing from Around the World
4:25 PM	That's a Wrap: Closing Comments and Re-Caps