You are not currently viewing the most recent Shopper Marketing. Go to Shopper Marketing 2023.

Dan Howe

Chief Marketing Officer

Overwaitea Food Group

Howe has been working for over 20 years in the CPG and retail industry. Having worked in both research, category management and marketing, he brings a wide perspective to his role at Overwaitea Food Group.  Dan is responsible for marketing for Overwaitea’s five banners (Save-On-Foods, Price Smart, Coopers , Overwaitea, Urban Fair), communicating to its more than 14,000 employees and managing the More Rewards loyalty business.  Developing a win-win partnership with vendor sales and marketing organisations is the goal of Overwaitea as it adapts its 2014 shopper marketing programs. 

Speaking at: LUNCHEON ROUNDTABLES; Western retail reinvention; 30 Minutes With a Retailer: Overwaitea

Presented By

strategy logo

match logo

Gold Sponsor

Shopper DDB

TC Media

Silver Sponsor

Shopper DDB