Advisory Board
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Don Mayo
Managing Partner, Global, IMI International
Don started his career helping sponsors understand the key drivers to optimize the Calgary Olympics. Since then, Don has helped 1000+ organizations across 40+ countries accelerate the performance of their go to market plan across product, retail, marketing, customer experience, eCommerce, Sponsorship and Live Activations.
Speaking at: Shopper Realities: The playbook to win in 2021/22