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Advisory Board Members
Director, Marketing, Merchandising and Food, Couche-Tard
Sophie Provencher has more than 20 years of experience in the retail package good industry. She was recently appointed Marketing, Merchandising and Food Services Director at Couche-Tard, leader in the convenience store industry. Mrs. Provencher also held senior team leader positions on a national basis in sales, merchandising, trade marketing and marketing in world leader companies such as CST, Kraft Food, Pepsi-QTG and L’Oréal. In 2016, she was awarded Top Women in Convenience for the Senior-Level Leaders category. Furthermore, from 2015 to 2017 she was a board member of the ADAQ Food Retail Association in Quebec.