Session

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Getting the most bang for your digital buck in-store

Tuesday, May 1, 2018
2:00 PM - 2:30 PM
Loft 1/2

From a Facebook-operated gift-grab machine to endless iPhone marathon to discounts based on body heat, Sports Expert has seamlessly blended the in-store and online experience to create activations that get people talking…and shopping. Hear how the sports retailer brought its brand purpose to life digitally and IRL.