Agenda

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Tuesday, April 19

8:00 AM	Registration & Continental Breakfast
9:00 AM	Co-chairs' Opening Remarks
9:15 AM	From boom to bust: the economy, consumers and you
10:00 AM	Retail Reinvention
10:45 AM	Networking Break
11:00 AM	The Social Media Trifecta
11:45 AM	Omnichannel: The retail network of the future 30 minutes with a retailer: Frederick Lecoq, Sport Chek
12:15 PM	Lunch Luncheon Roundtables
1:15 PM	Decoding the New Demo 30 Minutes with a retailer: TJ Flood, Canadian Tire
1:45 PM	Sport Chek: The digital transformation
2:15 PM	Networking Break
2:30 PM	Canadian Tire: The digital shopping ecosystem
3:00 PM	The customized experience
3:45 PM	Closing Remarks
4:00 PM	Strategy's 4th Annual Shopper Innovation Awards
5:00 PM	Post Award Cocktails

8:00 AM	Registration & Continental Breakfast
9:00 AM	Co-chairs' Opening Remarks
9:15 AM	Keynote: Sometimes the long view gets sidetracked by shiny things
10:00 AM	Championing a social cause to drive sales Is your brand experience ready for the fifth dimension?
10:30 AM	Networking Break
10:45 AM	Market Moment
11:30 AM	Multicultural strategies 30 minutes with a retailer: Aaron Lee, Dollar Tree Canada
12:00 PM	Lunch Luncheon Roundtables
1:00 PM	Marketing to Millennials: Building Deeper Connections 30 minutes with a retailer: Wes Brown, Loblaws
1:30 PM	Winning in Quebec
2:15 PM	Trends in big data to improve the shopping experience
2:45 PM	Closing Remarks