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Advisory Board Members
VP, Marketing, Ultima Foods Inc
Since joining Ultima Foods in May 2015, as vice president of marketing, Simon has helped propel Ultima’s two brands, iogo and Olympic to category leading heights. Simon brings a diverse background having held sales, marketing and category roles with Nielsen, Cadbury / Adams and Nestle in Canada. Most recently Simon was based in Switzerland for Nestle performing global sales and marketing roles where he worked directly with over 60 markets with both global and local brands. Simon brings a passion to understand Canadian consumers, shoppers and customers to effectively unlock the brands’ potential, the determination to continually learn and reflection that can only be afforded by enjoying Olympic Krema coconut or a iogo mango Smoothie.
Speaking at: Trend to shelf: Building an innovation strategy