You are not currently viewing the most recent Shopper Marketing. Go to Shopper Marketing 2023.
Chief Brand Officer
Perennial Inc
Kevin Lund has spent 25 years influencing and creating moments of connectivity between consumers and concepts. He oversees a team of experienced specialists who use their intimate and extensive knowledge of global retailing to create solutions that help specialty and mass merchant clients differentiate themselves in the marketplace, create more meaningful relationships with consumers, and drive sales. Lund works with clients to develop clear business strategies that build brand equity and lead to more effective retail experiences. Key clients include: GO Transit, RBC, McKesson, Ahold USA, Loblaw Companies Limited, Staples US, and Sears Canada. Kevin has extensive experience in the art of communicating stories to consumers for clients, including Sony, Columbia, DreamWorks, New Line, Miramax, Disney, CBS, PBS, Nickelodeon, and Fox.
Speaking at: Navigating the digital minefield to win shoppers