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2012 Advisors

Bill Carlson

Shopper Marketing Team Leader, Unilever Canada

Bill began his career with Sara Lee in 1998 where he worked across functions from Go to Market to Brand Marketing roles. He has since progressed through the Agency world working on clients such as M&M Mars, Georgia Pacific, and Unilever.

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Speaking at Best Shopper Marketing Practices

Jason Dubroy

VP, Shopper Marketing, DDB Canada

Jason is one of Canada’s most prominent shopper marketing experts. He leads the shopper marketing practice at DDB Canada, the most creatively acclaimed, internationally recognized marketing communications agency in Canada. He helped found the Shopper Marketing Forum in 2010 and was its co-chair in 2011.

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John Morioka

SVP of Merchandising, Target

John Morioka is the Senior Vice President of Merchandising, Target Canada. John graduated from the University of Minnesota in 1993. He began his career at Target in September 1994 as a Business Analyst in Domestics.

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Jason Reilly

Director of Marketing, The Home Depot Canada

Jason Reilly is the Director of Marketing for The Home Depot Canada. In his role, he is responsible for the overall strategic direction and implementation of Canadian marketing business initiatives.

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Speaking at (10:00-10:30) 30 MINS WITH A RETAILER: Jason Reilly, Director, Marketing, The Home Depot Canada

Martin Rydlo

Director of Portfolio Strategy & Initiatives, Campbell Company of Canada

With a career focused on integrated marketing efforts, Martin Rydlo brings a diverse background in marketing to his current role as leader of Shopper Marketing at Campbell Company of Canada.

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Speaking at Introduction from Co-chairs, Best Shopper Marketing Practices, Introduction from Co-chairs

Sandra Sanderson

SVP Marketing, Shoppers Drug Mart

Sandra Sanderson has been the Senior Vice-President of Marketing at Shoppers Drug Mart since 2008. In this role, Sandra leads Marketing for Shoppers Drug Mart, Pharmaprix, Murale luxury beauty stores and Optimum; one of the most successful loyalty programs in the world. She is also responsible for Digital and New Media channels, consumer research, as well as the in-house creative department.

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Speaking at (2:30-3:00) 30 MINS WITH A RETAILER: Sandra Sanderson, Shoppers Drug Mart

Uwe Stueckmann

SVP Marketing, Loblaw Companies Ltd

Uwe Stueckmann, SVP of Marketing, joined Loblaw in 2009. He was previously VP Marketing & CRM at Shoppers Drug Mart.

Speaking at Introduction from Co-chairs, Introduction from Co-chairs

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