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Conference Agenda Search Sessions Search all sessions: View all sessions in a list March 11, 2010 8:00 - 9:00 Registration & Morning Coffee 9:00 - 9:10 Opening Remarks 9:10 - 9:15 Keynote Introduction 9:15 - 10:00 Keynote Address: Herb Sorensen, TNS North America    10:00 - 10:50 Learn How to Integrate Shopper Marketing Into Your Mix Applicable research presented by Booz & Company and Brandspark International 10:50 - 11:10 Networking Break 11:10 - 12:00 What Will Appeal to Tomorrow's Shopper Panel Discussion: What is Shopper Marketing and what will it look like in the future? Click for more information and panelists 12:00 - 1:00 General Lunch + Luncheon Roundtables * pre-signup required Click for luncheon roundtable topics. Space is limited, first-come first-served 1:00 - 1:45 Key Metrics to Shopper Marketing Success - Campbell's Case Study 1:45 - 2:15 Innovation Through Technology A showcase of some of the latest innovations in customer-facing technology for brand marketers, multi-channel retailers, and agencies 2:15 - 3:00 A Retailer's Perspective 3:00 - 3:15 Closing Remarks 3:15 - 4:30 Networking Cocktail - sponsored by Launch!    Back to Top

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